Advertising Agreement

This Advertising Agreement (the "Agreement") governs your access to and use of the TrafficSigma self-serve advertising network and related services (the "Services") as an advertiser. By registering an advertiser account, funding a balance, or launching a campaign, you agree to be bound by this Agreement. If you are entering into this Agreement on behalf of a company or other legal entity, you represent that you have authority to bind that entity.

In this Agreement, "TrafficSigma", "we", "us", and "our" refer to the operator of the TrafficSigma advertising network, and "you" and "Advertiser" refer to the account holder.

1. Account registration

You must provide accurate, current, and complete information when registering and keep it up to date. You are responsible for maintaining the confidentiality of your login credentials and for all activity that occurs under your account. You must be at least 18 years old and legally able to enter into contracts. We may refuse, suspend, or terminate accounts at our discretion, including where we suspect fraud, abuse, or a breach of this Agreement.

2. Minimum deposit and account funding

The minimum initial deposit to activate advertising on the platform is $300 USD. Deposited funds are credited to your account balance and used to pay for advertising services as campaigns deliver. You may top up your balance at any time through the payment methods offered on the platform. Account balances are held for the purpose of purchasing advertising and do not accrue interest.

3. Campaign moderation

All campaigns, creatives, landing pages, and targeting are subject to moderation before and during delivery. We may approve, reject, pause, or request changes to any campaign at our discretion, including for compliance, quality, or policy reasons. Approval of a campaign does not constitute an endorsement of its content or a guarantee that it complies with applicable law, which remains your responsibility.

4. Prohibited content and conduct

You must not use the Services to promote or distribute:

• Illegal goods, services, or activities in any targeted jurisdiction.
• Malware, viruses, spyware, cloaking, forced redirects, or other malicious or deceptive code.
• Deceptive, fraudulent, or misleading claims, including fake system warnings or false urgency.
• Adult or sexually explicit content where restricted, and any content involving minors.
• Content that infringes intellectual property, trademark, or other third-party rights.
• Hate speech, harassment, violence, or content that exploits or endangers others.
• Unlicensed regulated offers, including gambling, finance, or pharmaceuticals where a license is required.

You must also refrain from artificially inflating traffic, circumventing moderation or billing, or interfering with the integrity or security of the platform.

5. Compliance with applicable advertising laws

You are solely responsible for ensuring that your campaigns, creatives, offers, and landing pages comply with all applicable laws, regulations, and industry codes in every geography (GEO) you target, including advertising, consumer protection, data protection, gambling, and financial-promotion rules. You are responsible for obtaining and maintaining any licenses, permits, or consents required for your offers.

6. Payment terms and non-refundable spent budget

As your campaigns deliver, the corresponding cost is deducted from your account balance according to the pricing model you select (for example CPC, CPM, Target CPA, or Smart CPM). Media budget that has been spent on delivered advertising is non-refundable. Refunds, where available, apply only to unspent balance and are governed by our Refund Policy. You are responsible for any taxes, duties, or bank and payment-processing fees associated with your deposits and use of the Services.

7. Balance top-ups and negative balances

You are responsible for maintaining a sufficient balance to fund active campaigns. Campaigns may be paused automatically when your balance is depleted. In the rare event that delivery results in a negative balance (for example due to reporting delays), you agree to settle the outstanding amount, which may be deducted from future deposits.

8. Traffic quality disclaimers

We operate anti-fraud and quality-control systems and strive to deliver high-quality traffic. However, the Services are provided on an "as is" and "as available" basis. We do not guarantee any specific volume, conversion rate, return on investment, or campaign outcome. Traffic estimates, statistics, and forecasts are provided for informational purposes and may vary. You acknowledge that online advertising involves inherent variability and risk.

9. Limitation of liability

To the maximum extent permitted by law, TrafficSigma and its affiliates, officers, and employees shall not be liable for any indirect, incidental, special, consequential, or punitive damages, or for any loss of profits, revenue, data, or goodwill, arising out of or in connection with the Services or this Agreement. Our aggregate liability for any claim shall not exceed the amount of spent budget you paid to us in the three months preceding the event giving rise to the claim.

10. Indemnification

You agree to indemnify, defend, and hold harmless TrafficSigma and its affiliates from and against any claims, damages, losses, liabilities, and expenses (including reasonable legal fees) arising out of your campaigns, creatives, offers, landing pages, use of the Services, or breach of this Agreement or applicable law.

11. Termination

You may stop using the Services at any time. We may suspend or terminate your account or any campaign immediately if you breach this Agreement, engage in prohibited conduct, or where required by law or payment providers. Upon termination, any eligible unspent balance is handled in accordance with our Refund Policy. Provisions that by their nature should survive termination (including payment, liability, indemnification, and governing law) will survive.

12. Governing law

This Agreement is governed by and construed in accordance with the laws of Switzerland, without regard to its conflict-of-laws provisions.

13. Dispute resolution

The parties will first attempt to resolve any dispute amicably through good-faith negotiation. If a dispute cannot be resolved informally, it shall be submitted to the exclusive jurisdiction of the competent courts of Switzerland, unless mandatory law provides otherwise.

14. Changes to this Agreement

We may update this Agreement from time to time. When we make material changes, we will update the "Last updated" date above and, where appropriate, notify you through the platform or by email. Your continued use of the Services after an update constitutes acceptance of the revised Agreement. For questions, contact us at [email protected].